SMS API for Botswana: bulk SMS to +267 numbers

Botswana is a landlocked country in Southern Africa, with Gaborone as its capital, known for its diamond mining and tourism industries. Banks, healthcare providers, and logistics companies use SMS for customer communication. Messages are triggered by events like payment confirmations, appointment reminders, or delivery updates. SMS is preferred because it reaches all mobile users, including those in rural areas with limited internet access.

Botswana

Calling code +267

Per SMS segment
$0.00907
Messages for $100
11,025
Local language
English
Encoding
GSM-7

What a bulk SMS send to Botswana costs

Every message is priced at $0.00907 per segment to Botswana. Texts over 160 GSM-7 or 70 Unicode characters are split into segments, so a two-segment text costs twice as much.
Messages1 segment2 segments
1$0.00907$0.01814
1,000$9.07$18.14
10,000$90.70$181.40
100,000$907.00$1,814.00

Number format in Botswana

Mobile numbers in Botswana have 8 digits after +267 and no trunk prefix, so the local form 71 123 456 becomes +267 71 123 456 in the to field.

Alphabet and segments

English text stays inside the GSM-7 alphabet, so one segment to Botswana holds 160 characters and each part of a longer text 153. Watch for curly quotes and emoji copied from other tools: one of them moves the whole text to Unicode at 70 characters per segment, and POST /v1/estimates shows the encoding before you send.

Time zone and timing

Botswana keeps UTC+2 all year with no clock change, so 09:00 in Gaborone is always 07:00 UTC. send_at takes UTC or any ISO 8601 offset, and the console scheduler converts from your own time zone.

Send to Botswana with one request

The answer comes back at once with the message id, the country the number was matched to (BW) and the price. A delivered or failed event follows on your webhook, and a failed message is refunded.

For a list, send the same text to up to 10,000 numbers with POST /v1/batches, or a personal text per number in messages.

curl https://bulksmsapi.cc/v1/messages \
  -H "Authorization: Bearer $BULKSMSAPI_KEY" \
  -H "Content-Type: application/json" \
  -d '{"to": "+26771123456", "text": "Your Northwind code is 482913. It expires in 10 minutes."}'

What developers send to Botswana

Common integrations that call the SMS API for recipients in Botswana.

Payment alerts

Banks in Gaborone send SMS alerts for successful transactions, such as bill payments or transfers.

Appointment reminders

Clinics in Francistown send SMS reminders for medical appointments, reducing missed visits.

Delivery updates

Logistics companies notify customers in Maun about package statuses, such as out for delivery or delayed.

SMS to Botswana: questions

More answers on accounts, payments and the API are in the FAQ.

How much does it cost to send bulk SMS to Botswana?

Each message segment to Botswana costs $0.00907. A plain text of up to 160 characters is one segment, so 1,000 one-segment messages cost $9.07 and 10,000 cost $90.70. Failed messages are refunded to the balance.

How many SMS to Botswana does a $100 top-up send?

$100 covers about 11,025 one-segment messages to Botswana at $0.00907 each. The first top-up adds a bonus on top, which raises that number. The balance is shared by every country, so the same top-up also pays for messages anywhere else on the list.

How do I write Botswana numbers for the API?

Send them in international format with the plus sign: +267 71 123 456 becomes "+26771123456" in the to field. The API also accepts spaces, dashes and a 00 prefix and cleans them, and numbers that cannot be read are listed in set_aside instead of being charged.

What language should SMS messages use in Botswana?

English is the official language and is widely used for SMS. Setswana may also be used for local audiences.

How does SMS handle Botswana's rural areas?

SMS is highly effective in rural areas, ensuring reliable communication for residents with limited internet access.

Start sending to Botswana

Create an account, top up from $40 and send to Botswana at $0.00907 per segment, from the console or with one API call.

SMS API Botswana: Bulk SMS to +267 From $0.00907 | BulkSMSAPI