SMS API for Malaysia: bulk SMS to +60 numbers

Malaysia, located in Southeast Asia, has Kuala Lumpur as its capital and a diverse economy driven by manufacturing, tourism, and technology. Developers integrate SMS into systems like e-commerce platforms, banking apps, and government services. Messages are triggered by events such as order confirmations, payment receipts, or public service notifications. SMS is preferred because it reaches all phones, including basic models used by rural residents and tourists.

Malaysia

Calling code +60

Per SMS segment
$0.00907
Messages for $100
11,025
Local language
Indonesian and Malay
Encoding
GSM-7

What a bulk SMS send to Malaysia costs

Every message is priced at $0.00907 per segment to Malaysia. Texts over 160 GSM-7 or 70 Unicode characters are split into segments, so a two-segment text costs twice as much.
Messages1 segment2 segments
1$0.00907$0.01814
1,000$9.07$18.14
10,000$90.70$181.40
100,000$907.00$1,814.00

Number format in Malaysia

Mobile numbers in Malaysia have 9 digits after +60. Locally they are written with a leading 0 (012-345 6789); in the API that 0 is dropped, so the same number goes in the to field as +60 12 345 6789.

Alphabet and segments

Indonesian and Malay text stays inside the GSM-7 alphabet, so one segment to Malaysia holds 160 characters and each part of a longer text 153. Watch for curly quotes and emoji copied from other tools: one of them moves the whole text to Unicode at 70 characters per segment, and POST /v1/estimates shows the encoding before you send.

Time zone and timing

Malaysia keeps UTC+8 all year with no clock change, so 09:00 in Kuala Lumpur is always 01:00 UTC. send_at takes UTC or any ISO 8601 offset, and the console scheduler converts from your own time zone.

Send to Malaysia with one request

The answer comes back at once with the message id, the country the number was matched to (MY) and the price. A delivered or failed event follows on your webhook, and a failed message is refunded.

For a list, send the same text to up to 10,000 numbers with POST /v1/batches, or a personal text per number in messages.

curl https://bulksmsapi.cc/v1/messages \
  -H "Authorization: Bearer $BULKSMSAPI_KEY" \
  -H "Content-Type: application/json" \
  -d '{"to": "+60123456789", "text": "Your Northwind code is 482913. It expires in 10 minutes."}'

What developers send to Malaysia

Common integrations that call the SMS API for recipients in Malaysia.

Order confirmations

E-commerce platforms in Kuala Lumpur send SMS confirmations for orders placed by customers in Penang and Johor Bahru.

Payment receipts

A bank in Johor Bahru sends SMS receipts for transactions, keeping customers informed about their financial activity.

Public notices

Government agencies in Putrajaya send SMS alerts about public health campaigns or service updates to residents nationwide.

Appointment reminders

Clinics in Kuala Lumpur send SMS reminders for medical appointments to patients across Malaysia.

SMS to Malaysia: questions

More answers on accounts, payments and the API are in the FAQ.

How much does it cost to send bulk SMS to Malaysia?

Each message segment to Malaysia costs $0.00907. A plain text of up to 160 characters is one segment, so 1,000 one-segment messages cost $9.07 and 10,000 cost $90.70. Failed messages are refunded to the balance.

How many SMS to Malaysia does a $100 top-up send?

$100 covers about 11,025 one-segment messages to Malaysia at $0.00907 each. The first top-up adds a bonus on top, which raises that number. The balance is shared by every country, so the same top-up also pays for messages anywhere else on the list.

How do I write Malaysia numbers for the API?

Send them in international format with the plus sign: +60 12 345 6789 becomes "+60123456789" in the to field. The API also accepts spaces, dashes and a 00 prefix and cleans them, and numbers that cannot be read are listed in set_aside instead of being charged.

Should messages be in Malay or English?

Malay is the official language and should be used for most audiences. English can be added for tourists or expatriates.

How do I reach rural areas?

SMS is ideal for reaching rural areas, as it works on basic phones and does not require internet access.

Start sending to Malaysia

Create an account, top up from $40 and send to Malaysia at $0.00907 per segment, from the console or with one API call.

SMS API Malaysia: Bulk SMS to +60 From $0.00907 | BulkSMSAPI